Flex Conference (Physical / Digital)

International Conference on Experiential Marketing and Customer Value - (ICEMCV-27)

31st - 1st June 2027 , Ciudad Del Este - Paraguay

Registration Options

Access Flexible Participation Categories

Call For Papers

The (ICEMCV-27) emphasizes interdisciplinary collaboration by bringing together experts from diverse fields. It encourages research that integrates multiple perspectives to address complex global challenges.

Key areas such as Marketing are explored to promote cross-domain knowledge exchange and collaborative innovation.

Authors are invited to submit papers addressing, but not limited to, the following areas:

  • Experiential marketing and brand loyalty
  • Customer value creation through experiences
  • Impact of sensory marketing on consumers
  • Event marketing and brand engagement
  • Role of storytelling in customer experiences
  • Designing memorable customer experiences
  • Measuring customer experience effectiveness
  • Experiential marketing in digital environments
  • Customer journey and experiential touchpoints
  • Personalization in experiential marketing
  • Cultural influences on customer experiences
  • Innovative strategies for customer engagement
  • Role of technology in experiential marketing
  • Experiential marketing for brand differentiation
  • Customer feedback and experience improvement
  • Emotional connections in customer experiences
  • Experiential marketing in retail spaces
  • Future of customer experience strategies
  • Challenges in implementing experiential marketing
  • Experiential marketing and consumer behavior

Assessment

All submissions will undergo peer review to ensure quality and interdisciplinary relevance. Accepted papers will be presented and considered for publication in journals and conference proceedings.

Registration

Registering for the conference provides access to keynote sessions, technical presentations, and networking opportunities with global experts.

Publication

Publishing through the conference enhances the visibility of your research and connects your work with a broader academic audience.