Flex Conference (Physical / Digital)

International Conference on Account-Based Marketing and Marketing Techniques - (ICABMMT-27)

12th - 13th January 2027 , Accra - Ghana

Registration Options

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Call For Papers

The (ICABMMT-27) emphasizes interdisciplinary collaboration by bringing together experts from diverse fields. It encourages research that integrates multiple perspectives to address complex global challenges.

Key areas such as Marketing, Accounting are explored to promote cross-domain knowledge exchange and collaborative innovation.

Authors are invited to submit papers addressing, but not limited to, the following areas:

  • Account-based marketing strategies for success
  • Personalization in account-based marketing
  • Measuring effectiveness of account-based marketing
  • Challenges in implementing account-based marketing
  • Case studies of successful account-based campaigns
  • Role of technology in account-based marketing
  • Customer engagement in account-based marketing
  • Innovations in account-based marketing techniques
  • Cultural considerations in account-based marketing
  • Future trends in account-based marketing
  • Collaborative strategies in account-based marketing
  • Influencer marketing in account-based contexts
  • Ethical considerations in account-based marketing
  • Targeting strategies for account-based marketing
  • Account-based marketing in B2B environments
  • Digital transformation in account-based marketing
  • Best practices for account-based marketing
  • Personalization techniques in account-based marketing
  • Emerging trends in account-based marketing
  • Cross-channel strategies for account-based marketing

Assessment

All submissions will undergo peer review to ensure quality and interdisciplinary relevance. Accepted papers will be presented and considered for publication in journals and conference proceedings.

Registration

Registering for the conference provides access to keynote sessions, technical presentations, and networking opportunities with global experts.

Publication

Publishing through the conference enhances the visibility of your research and connects your work with a broader academic audience.